The three C-prints included in this portfolio and printed in the artist's studio are:
I Will Be
Internationally acclaimed Dutch photographer Erwin Olaf delivers strong emotional impact with his highly stylized mode of image-making. On the occasion of his fiftieth birthday, the artist turned his lens on himself, creating a series of illustrative self-portraits to mark the occasion. With self-explanatory titles, the works in the Self Portrait—50 Years Old series depict how the artist looks now, how he wishes he looked now, and forecasts how he will look in the future. Olaf speaks not only to his own aging, but to our culture's obsession with youth and beauty and the prevalent use of post-production techniques like Photoshop, particularly in the world of fashion photography to create unrealistic notions and expectations of those very things.
Aperture published the artist's monograph, Erwin Olaf, in 2008.
Erwin Olaf (born in Hilversum, the Netherlands, 1959) is a commercial and fine art photographer. He graduated from the Utrecht School for Journalism in 1980 with a degree in newspaper journalism and photojournalism. Olaf has earned several Silver Lions for his commercial work, which is increasingly sought after by magazines such as the New York Times Magazine, London Sunday Times, and Vanity Fair. He is represented by Flatland Gallery, Utrecht/Paris and Hasted Kraeutler, New York.